Social Media is on just about everyone’s mind these days. It has been on mine for a while and I’ve been busy pioneering and learning the art of social media with my own blog. In fact, it just happens to be the topic for our March meeting.
Last year I had the privilege and opportunity to get my first real meaningful introduction to Social Media at a seminar led by Blaine and Clay of WOM10. It was an exciting and very revealing 2 hours for me. I decided it was a new direction that this old dog should take. So I committed myself to learning some new tricks for both me and the CEOtoCEO Breakfast Series. In the past four months I’ve already learned how game changing social media can be – and I’m slowly becoming a master of the new “social media speak”.
Enough about me – here’s the GOOD NEWS FOR YOU! Blaine and Clay have compiled an executive introduction to social media in an e-Book called, “Business Tools??? – Executive View of Social Media”. It’s a great executive overview of the driving force behind this new form of marketing and communications. The book is short, to-the-point, and practical. It offers a business view of social media.