The panel on the right featured a pick-up truck collecting day laborers — in the I asked CEOs attending the CEOtoCEO Breakfast, “Building a New Work Force for the New Economy”, why not all of the laborers in the panel would find paying work? Answer some don’t have the job skills employers are looking for. …
We had the privilege of having David Allen, Executive Vice President of McKinstry speak to our packed house of CEOs last week and as usual, it was both entertaining and insightful. There were many highlights, which we will continue to share in subsequent blog posts, that focused on real world examples of how McKinstry is…
John Rubino, President of Green Rubino, a truly integrated marketing firm led the discussion “Keys to Success In a Social Media Marketing World” at the November CEOtoCEO Breakfast. A marketing question I share with others is “Where does social media fit in with the traditional marketing channels used in B2B?” John provided some great insight…
The term new media has become synonymous with marketing strategies that are developed to acquire inbound marketing strategies. Those strategies may include combinations of organic search, paid search, video, mobile, pay per click (or paid search), and social media (including blogging). Companies must adopt marketing strategies that meet the prospect’s intent and lead them to…
Jeanne Wintz of Gilmore Research Group is a regular at the CEOtoCEO BreakfastCEOtoCEO Breakfast in large part because of the valued input she gives and receives from other participating business leaders. A few months back Jeanne arrived at a with a heavy heart and looking for advise and support from other business leaders. After a rigorous budgeting process…
An old-timer once told me that there is only one way to kill a rumor….make it a fact. Easier said than done in this period of uncertainty and anxiety in today’s workplace. As leaders we have all know that harmful rumors become “facts” if we do not communicate with employees on a regular basis to…
Eric Overton, President and CEO of Sparling Electrical Engineers, the largest specialty electrical engineering firm in the country headquartered in Seattle. I asked Eric what does Sparling do to be selected and recognized as being a ‘Best Company to Work For’, and what benefits does his organization realize from this effort? Read on for Eric’s…
One of the keys to the improved performance of the Mariners that Jack shared is the focus on building a roster of engaged team members. Engaged employees are those that exert discretionary effort, are enthusiastic about their jobs, and their intend to stay with the organization. An increasing number of business leaders that I…
Social Media is on just about everyone’s mind these days. It has been on mine for a while and I’ve been busy pioneering and learning the art of social media with my own blog. In fact, it just happens to be the topic for our March meeting. Last year I had the privilege and opportunity…
I had the privilege of getting to meet and talk with Randy Gardner, CEO of Red Dot Corporation a while back and he shared with me a great story. He attended one of our CEOtoCEO Breakfast meetings and saw David Katri from Clark Nuber present their Strategic Map. He really grabbed onto that idea and…